Punch Media Group
The Huffington Post
Digital guru and entrepreneur Lauren DeLisa Coleman is tapped to join thought-leaders as contributor for the widely-read Huffington Post !
Lauren DeLisa Coleman, founder and CEO of Punch Media Group a multimedia company has just signed on as a contributor to The Huffington Post, one of the most influential digital news and opinion outlets today. DeLisa Coleman will offer trend and news analysis based on her expertise in the area of new media marketing and development particularly as it pertains to reaching less traditionally targeted groups - an unprecedented addition to the publication.
Under DeLisa Coleman's direction, her company Punch Media Group has worked in the digital world with a broad range of clients--from hip hop icon Snoop Dogg to Microsoft Windows Mobile to Nike France.
A true thought-leader in the space, DeLisa Coleman is a champion for diverse inclusion in the digital business arena. "I am so excited to be a contributor now to The Huffington Post because I can give a voice to the voiceless. Statistics consistently show that Blacks and Latinos for example, out-index in mobile phone expenditures and feature usage and that Black females under 30 access social media more so than any other demographic in this country via their cell phones, yet few consistent voices with a large platform analyze and forecast based on this understanding. Behavior and culture come into play in a major way when discussing digital media precisely because it is so very intimate," explains Coleman.
"What I will be doing is providing valuable insight not only on this demo of 18-34 but how these trend leaders affect 18-34 across the board; thus whether CEO or politico this insight will be invaluable as driving numbers becomes more and more significant in the U.S. and globally. It's going to be a lot of fun because I plan to mix in everything from hip hop to politics. We're leaving in a media meshed and culturally meshed world, so someone should reflect that. That someone is me."
The Huffington Post is a news website and aggregated blogfeaturing news and commentary on Business, Entertainment, Politics, Style, Living and more. The world renowned newspaper has a global readership of 22.5 million and reaches a diverse audience.
For direct updates on DeLisa Coleman's postings, follow her on Twitter @mediaempress. For her latest commentary on social media and the Massachusetts senate race as well as the mobile phone impact on President Obama's State of the Union address please click here
http://www.huffingtonpost.com/lauren-coleman/learning-social-media-les_b_430077.html
and http://www.huffingtonpost.com/lauren-coleman/state-of-the-union-mobile_b_440607.html
respectively.
# # #
|
|
|
